Crowne Plaza Syracuse
701 E. Genesee Street
members $0.00 | non-members $20.00
The Importance of Referral Marketing
- According to Nielsen, people are 4 times more likely to buy when referred by a friend.
- In a Heinz Marketing survey, companies with referral programs experience 86% more revenue growth than those who do not.
- Yet only 30% of surveyed companies have a referral program.
Why is referral marketing and networking so important? What exactly IS it? What are other people doing to successfully grow their business? Join us for an open and intimate roundtable discussion, led by George Kuhn, Owner and President of Drive Research.
Space is limited, so be sure to register today!
Networking begins at 8 am
Discussion begins at 8:30 am
Coffee and light refreshments provided
George Kuhn is the Owner and President of Drive Research, LLC. He has over 10 years of experience working on both the client and supplier side of market research working for hundreds of regional, national, and global organizations. He’s also spent his time before Drive working as an independent marketing research consultant and advisor to many of his clients. George has vast experience with all types of market research design and project management. He is a certified VoC professional with a focus on innovation and new products management. His interests outside of Drive include his wife, family, and his dog Shea. He is an avid tennis player and Mets, Giants, and Rangers fan.